Sports Bar Takeout Menus

Score Big Profits with Easy Takeout Options

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Running a sports bar during football season can be mind-numbingly stressful. Gearing up for slammed Sunday afternoons and busy Monday nights slows once the Super Bowl nears. After the Super Bowl, major televised sporting events are scarce, and don't reach a fever pitch again until the NCAA Division 1 College Basketball Playoffs, otherwise known as March Madness.

Surely you expect a packed house on Super Bowl Sunday. But if you don't make takeout available to your football-loving customers, you could be missing out on a very profitable day. According to a survey performed by the National Restaurant Association, one in seven Americans will order takeout on Super Bowl Sunday. That's 15% of the U.S. population—roughly 45 million people. Why not offer a Super Bowl-only takeout menu to your customers to share in this incredible opportunity?

Feed the Football Frenzy

Characterized by big-screen TVs, cold beers, good friends, and a smorgasbord of food, the home-based Super Bowl party has exploded in popularity. But few hosts want to deal with making five or more pounds of Buffalo wings or a 10 foot Italian hoagie. This is where you and your sports bar comes in.

Create an event-only takeout menu for the Super Bowl—it's easy to scale up certain crowd-pleasing menu items. Make sure to include food that is high profit, low cost, and easy to make and package for takeout. Some ideas include:

Hot wings offered by the pound, packaged in large foil pans. Check out our Simple Spicy and Smoky wing sauce for an interesting twist on traditional Buffalo wings.
Baked ziti smothered in a red sauce and mozzarella cheese, served with a large loaf of garlic bread.
Pints of your house salsa or guacamole, or a pan of 7-layer dip served with large bags of tortilla chips.
Anything fried—jalepeno poppers, onion rings, french fries, fried mushrooms and more. Don't forget to include large orders of dipping sauce and ketchup.
Sandwich platters with all the fixings. Make sure that they are a cut above the local grocery store's version.

Have Disposables on Hand

Make sure that you've stocked up on plastic utensils as well as sturdy paper plates, napkins, ketchup packets, souffle cups and lids, all sizes of to-go containers and large foil pans with lids. And remember, if you overstock disposables, you can return unopened and unused items to your supplier, or even save them for next year's Super Bowl.

Staff the Field

Both your front of the house and back of the house staff are going to be busy enough cooking for and serving customers in your sports bar—try not to burden them with preparing and packaging takeout orders as well. See if any of your staff who aren't scheduled to work Super Bowl Sunday would be able to work a short shift. They can be in charge of answering the phone, taking and packing up takeout orders and ringing out customers.

Another strategy for takeout on Super Bowl Sunday is to accept orders ahead of time for things like wings, sandwiches and more, but also offering a just-in-time option for your less prepared customers. Have on hand three or four options for walk-ins that you can prepare and package in a snap.

While takeout may not be something that you've ever considered, think about profiting from those die-hard sports fans who throw an epic Super Bowl party. They might not be running up a hefty bar tab, but high profit, low cost takeout food might be the next best thing.

Written by: Erin Martin

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