Kate Hough

Kate Hough completed a master's program in workplace writing at Carnegie Mellon University to prepare for a career where she'd get to talk with people, learn and write. She brings lifelong love for food and language to work for MustHaveMenus, where she's enjoying the opportunity to add to her knowledge of a dynamic, hardworking industry driven by passion for food, joie de vivre and the desire to help others to eat and live well.

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Caterer Email Marketing, How to Start a Catering Email Marketing Program - MustHaveMenus	If you already have a robust marketing program for your catering company, is it worth it to add email marketing? In most cases, the answer is yes. This article explains why.
Catering Marketing Plan, How to Write a Catering Marketing Plan - MustHaveMenus	Many caterers feel that they don't have free time to devote to a writing a catering marketing plan. This article explains why certain successful catering businesses set aside time to work up an achievable catering marketing plan.
Catering Marketing, How to Market Your Catering Company - MustHaveMenus	How to put your catering marketing plan into place and who to target when marketing your catering business, including tips from experts.
Catering Website Online, How to Find Catering Website Online - MustHaveMenus	Just creating a website for your catering company isn't enough. Optimizing your catering website so that it is more easily found by search engines can be crucial to your success.
Catering Website, What Needs To Be On a Website for Catering - MustHaveMenus	Most caterers agree that creating and maintaining a website for your catering company is important. Should you create it yourself or hire a professional web design company?
Emai Marketing Provider, Why Use An Email Marketing Provider - MustHaveMenus	Most managers and other professionals already wear a lot of hats at work. In the interest of saving money, you might be thinking of putting on one more: that of an email marketer. This article explains why it’s probably worth your while to hire an email marketing service provider.
Email Address Lists, How to Build an Email List - MustHaveMenus	If you’re going to have an email marketing program for your catering company, you need an audience, or lists of email addresses of people you’ll email. How can you create lists if you don’t already have them? How can you grow the lists you have?
Email Content, How to Write Great Email Content - MustHaveMenus	As you’re getting your catering company’s email marketing program moving, you’ll need to know the finer points required for a really good message. In this article, we suggest ways to make sure that each part of your marketing email message works well and builds your business.
Great Catering Website, How to Have the Best Catering Website - MustHaveMenus	Are you stuck trying to figure out what needs to be on your catering website? This article describes what elements make a catering website most useful and attractive to potential customers.
Managing Wedding Catering, How to Manage Wedding Reception Catering - MustHaveMenus	Along with strong planning and preparation, you must also promote and manage your wedding catering business to be successful.
Restaurant Email Message, How to Write a Good Email Message - MustHaveMenus	As you’re getting started with your catering company’s email marketing program, you’ll need to know what constitutes a really good message. In this article we offer you some big-picture criteria that your message should meet if it’s going to compel customers to do business with you in the future.
Restaurant Email Service, How to Choose a Restaurant Email Service - MustHaveMenus	There are a lot of email marketing service providers out there. How do you find one that meets the needs of your restaurant? This article provides some guidelines.
Restaurant Marketing Plan, How to Write a Restaurant Marketing Plan - MustHaveMenus	Experts give their opinions on what needs to be included in a successful restaurant marketing plan, such as a situational analysis, SWOT analysis, marketing objectives and goals and marketing strategy.
Wedding Catering For Restaurateurs, Reception Catering for Restaurateurs - MustHaveMenus	Wedding catering can be big money, but keep some considerations in mind if you want to take the plunge into wedding catering.